Starting a side hustle and ditching social media top new bucket list

Starting a side hustle (47%), living without social media (44%) and learning a new language (43%) have topped the list of experiences that excite today’s youth, as bucket lists become more about self-betterment, mindfulness and becoming financially independent.

Gone are the days of longing to swim with dolphins or taking a gap year in Thailand, the bucket list of today’s youth instead sees under-35s wanting to take a year of sobriety or trying an open relationship.

The findings have been released as part of a new report commissioned by Samsung KX to launch ‘The Digital DNA Test’, a new experience that analyses and breaks down the digital DNA of visitors to identify their vast digital personas, supported by the new Samsung Galaxy Z Fold3 and Z Flip3 – the perfect devices for busy multi-taskers.

The Top 10 experiences on the modern-day bucket list are:

1

Side Hustle as a means of income

47%

2

Living without social media

44%

3

Learning a language

43%

4

Getting involved in activism

38%

5

Mastering the art of cookery

31%

6

A year of sobriety

30%

7

Have a picture or video go viral on the internet

29%

8

Learn how to fix things

28%

9

Trying an open relationship

28%

10

Learning to code

27%

Forest fires, flash floods and the increasingly evident worrying effects of climate change have developed a strong care for the environment in under-35s as they take the lead from Greta Thunberg and add becoming more sustainable (25%) and cutting down on meat consumption (19%) to their bucket lists.

Being socially conscious is a characteristic that is defining the Gen-Z and Millennial generations as 38% of young people admitted that getting involved in activism is also key – evident with the Black Lives Matter and Extinction Rebellion protests amongst many more over the last couple of years.

Despite 44% of young people wanting to live without social media, the desire to have a picture or video go viral on the internet was admitted by 29% of respondents showing that the desire to have 15 seconds of fame is still on people’s minds but has developed through the ever-growing influence of social media.

The research also revealed that just under half (43%) of under-35s make bucket lists so they can accomplish things they wouldn’t normally in their daily life with 85% admitting that they feel it is important to learn and try new things.

In comparison, Millennials and Gen-Z’ers also admitted their parents’ bucket lists growing up were very different from their own. Over half (53%) stating that it would include seeing the northern lights, visit the Great Wall of China (39%), and owning a fast car (39%) rather than mastering the art of cookery (31%) and learning how to fix things (28%).

The survey of 2,000 adults was commissioned by Samsung KX following the Samsung KX Personality Audit, led by Professor of Psychology Michael Banissy from the University of London which identified nine new personality types.

Ashrita Seshadri, Head of Marketing for Samsung KX said: “Technological advances have been a big factor in making our lives easier, upskilling and achieving more. With the new Digital DNA Test at Samsung KX, you can learn more about yourself and find out which of the new foldable devices can help make you more productive in everyday life.”

The Digital DNA at Samsung KX is open to members of the public free of charge.

For more information on the digital DNA test visit

https://www.samsung.com/uk/explore/kings-cross/lifestyle/personality-digital-dna-test-with-lawrence-chaney/

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